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responsibilities: art direction, branding, illustration, print design

maison 208

Cycle 14 Top Chef contestant Sylva Senat partnered to create an upscale casual restaurant named Maison 208.

Maison | 208

The concept was to be upscale casual and to reflect a mural viewable by the top floor's retractable roof on the next building's side. High end but approachable and reflecting the architecture, mural, and the Chef's Haitian background, the branding was a bit hard to nail.

Branding

Based on the elements and portions of Haitian culture, the concept started to form around floral elements complimenting minimalistic aesthetics and curvy fonts to create a modern luxury feeling.

News Coverage

With the notoriety of a Top Chef contestant, the brand was shown on popular news shows and even invited to the Correspondent's Brunch at the White House.

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